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<channel>
	<title>Megan Margaret Oost </title>
	<link>https://meganmargaret.com</link>
	<description>Megan Margaret Oost </description>
	<pubDate>Mon, 15 Nov 2021 23:16:39 +0000</pubDate>
	<generator>https://meganmargaret.com</generator>
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		<title>Text</title>
				
		<link>https://meganmargaret.com/Text</link>

		<pubDate>Sun, 01 Dec 2019 23:37:24 +0000</pubDate>

		<dc:creator>Megan Margaret Oost </dc:creator>

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		<description>
	I’m a copywriter at Starbucks Creative Studio. I love the challenge of solving a brief with the right idea, then finding the right words to bring it to life. Part strategist, part storyteller and always curious. I thrive when I’m collaborating with other creatives to make work that connects with customers in thoughtful, meaningful ways. I have a soft spot for metaphors, mood boards, and the place where words and visuals come together.&#38;nbsp;




















































































 

 

	




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		<title>Index</title>
				
		<link>https://meganmargaret.com/Index</link>

		<pubDate>Sun, 01 Dec 2019 23:37:25 +0000</pubDate>

		<dc:creator>Megan Margaret Oost </dc:creator>

		<guid isPermaLink="true">https://meganmargaret.com/Index</guid>

		<description>
	Selected Projects&#38;nbsp;

	





&#60;img width="972" height="1476" width_o="972" height_o="1476" data-src="https://freight.cargo.site/t/original/i/81540d1cddfb2d4156f1c03674c2addf88b425aad4cc0a70fe8003b21b2baad7/Screen-Shot-2016-11-13-at-9.30.34-PM.png" data-mid="56164206" border="0"  src="https://freight.cargo.site/w/972/i/81540d1cddfb2d4156f1c03674c2addf88b425aad4cc0a70fe8003b21b2baad7/Screen-Shot-2016-11-13-at-9.30.34-PM.png" /&#62;
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Instagram,&#38;nbsp;Twitter

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		<title>Starbucks 1971</title>
				
		<link>https://meganmargaret.com/Starbucks-1971</link>

		<pubDate>Mon, 15 Nov 2021 23:15:49 +0000</pubDate>

		<dc:creator>Megan Margaret Oost </dc:creator>

		<guid isPermaLink="true">https://meganmargaret.com/Starbucks-1971</guid>

		<description>Starbucks 1971&#38;nbsp;
What started as a coffee packaging exploration quickly grew into something bigger. We dug into Starbucks heritage, identifying what makes the brand unique and created a concept that felt fresh, modern and approachable.&#38;nbsp;


&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/bb8fe8024d4c3ddb64d0d0e0f6c4b8385c5504232aeaac6cd237b38319e9ae32/1971-narrative-.png" data-mid="253753300" border="0"  src="https://freight.cargo.site/w/1000/i/bb8fe8024d4c3ddb64d0d0e0f6c4b8385c5504232aeaac6cd237b38319e9ae32/1971-narrative-.png" /&#62;


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</description>
		
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		<title>Starbucks Holiday 2021 </title>
				
		<link>https://meganmargaret.com/Starbucks-Holiday-2021</link>

		<pubDate>Mon, 15 Nov 2021 23:16:39 +0000</pubDate>

		<dc:creator>Megan Margaret Oost </dc:creator>

		<guid isPermaLink="true">https://meganmargaret.com/Starbucks-Holiday-2021</guid>

		<description>
	
	

Starbucks Holiday 2021&#38;nbsp;

A friend showing up with your favorite order. A new tradition formed over a latte. Built around the moments that bring people together, this holiday campaign came to life across packaging, audio, film and more.&#38;nbsp;

&#60;img width="1066" height="868" width_o="1066" height_o="868" data-src="https://freight.cargo.site/t/original/i/a2af3eb101b262b456b0c996d6ba8a96d77addfd3ba3ddda1c0899e1a5fa3afb/Screen-Shot-2023-06-21-at-11.01.04-AM.png" data-mid="183102727" border="0"  src="https://freight.cargo.site/w/1000/i/a2af3eb101b262b456b0c996d6ba8a96d77addfd3ba3ddda1c0899e1a5fa3afb/Screen-Shot-2023-06-21-at-11.01.04-AM.png" /&#62;

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Starbucks® Holiday Blend&#38;nbsp; 

Elegantly balanced, sweet and toasty. This seasonal blend combines bright Latin American beans with rich Sumatran coffee—roasted to bring out a complexity of flavor. The result is a full-bodied and vibrant cup. With smooth maple sweetness and subtle herbal notes, this comforting coffee is the perfect complement to winter mornings and fireside chats.Starbucks® Christmas Blend &#38;nbsp; &#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;&#38;nbsp;	 

Starbucks® Christmas Blend is a return to one of our most cherished traditions. We take Sumatran beans, aged to perfection, and add them to dark-roasted beans from Guatemala, Colombia and Papua New Guinea. The flavor—rich, robust and enticing—is a tribute to the sense of warmth that surrounds us this time of year. With notes of herbs and baking spices and a chocolate finish, every sip is an invitation to feel the wonder of the season.
Christmas Blend Espresso Roast

Espresso lovers, this blend is for you—an indulgent, full-bodied coffee with notes of mulling spices, smoked vanilla and sugarplum. Sun-dried beans from Ethiopia Sidama add nuance to a classic blend of coffees from Costa Rica and Sumatra. The result is a beautifully rich cup that’s hard to resist. Cheers to a season filled with lovely weather for coffee together. 

 
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		<title>Starbucks Fall </title>
				
		<link>https://meganmargaret.com/Starbucks-Fall</link>

		<pubDate>Fri, 09 Oct 2020 22:35:42 +0000</pubDate>

		<dc:creator>Megan Margaret Oost </dc:creator>

		<guid isPermaLink="true">https://meganmargaret.com/Starbucks-Fall</guid>

		<description>Starbucks  2020 Fall Campaign











Welcome home, pumpkin. Designed as a welcoming open door to the season, this campaign leaned into warmth, familiarity and uplifting comfort. The work came to life across print, digital and in-store experiences in domestic and international markets.








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</description>
		
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	<item>
		<title>Starbucks for Life </title>
				
		<link>https://meganmargaret.com/Starbucks-for-Life</link>

		<pubDate>Fri, 03 Jan 2020 03:59:53 +0000</pubDate>

		<dc:creator>Megan Margaret Oost </dc:creator>

		<guid isPermaLink="true">https://meganmargaret.com/Starbucks-for-Life</guid>

		<description>Starbucks for Life 2019&#38;nbsp;
Starbucks for Life is a holiday tradition that returns each year with new surprises and rewards. For this iteration, I helped bring the digital experience to life by developing character names, personality-driven copy and storytelling that gave the promotion a distinct point of view and helped create a more engaging customer experience.




&#38;nbsp;


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</description>
		
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		<title>Starbucks Film </title>
				
		<link>https://meganmargaret.com/Starbucks-Film</link>

		<pubDate>Thu, 02 Jan 2020 22:30:09 +0000</pubDate>

		<dc:creator>Megan Margaret Oost </dc:creator>

		<guid isPermaLink="true">https://meganmargaret.com/Starbucks-Film</guid>

		<description>Starbucks Huluween Film&#38;nbsp;
Created in partnership with a designer, this Huluween film proved that a strong idea can go a long way. Working with a limited budget, we developed a concept that transformed a small creative opportunity into a campaign that reached a wide audience.








    
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	<item>
		<title>Nordstrom Blog: The Thread </title>
				
		<link>https://meganmargaret.com/Nordstrom-Blog-The-Thread</link>

		<pubDate>Thu, 02 Jan 2020 21:06:13 +0000</pubDate>

		<dc:creator>Megan Margaret Oost </dc:creator>

		<guid isPermaLink="true">https://meganmargaret.com/Nordstrom-Blog-The-Thread</guid>

		<description>Nordstrom Blog: The Thread&#38;nbsp;
Dark Fabric and Uncommon Varietals With Winemaker Andrew Latta
While at Nordstrom, I pitched an editorial concept designed to tell a story around the products we were selling. I worked with the buying team to identify priority items, sourced a local winemaker as the subject, collaborated with a photographer and helped bring the story to life from concept through execution.









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If you’re a winemaker, there’s logic behind wearing a uniform of mostly black. If you’re a winemaker like Seattle’s Andrew Latta—who is more interested in having a hand in every step of the process than running a high-volume production winery—this is especially true. The nuts and bolts of making wine are often messy and unglamorous, and red wine pairs better with dark fabrics.

“I like insurmountable tasks,” explains Latta about why this line of work appeals to him. “I wanted to do something where I could never clock out. I like the idea that the job is done when it’s done.”

South of downtown Seattle, Latta is one of a handful of artisans making really good wine in a tucked-away business park. Looking at the neat row of bottles on his bar, the young winemaker points to the Grenache as his favorite from the lineup. It tastes like smashed cherries on their way to becoming jam, with a bright mineral finish.

“I like growing uncommon varietals, and this was the first one I released,” he says. If you’re not deep in the wine game, this means Latta likes making wine from a single kind of grape that’s grown from a single vineyard.

If you visit the tasting room on a Saturday, you will likely find Andrew Latta behind his bar wearing a black cotton shirt rolled up to the elbows. After he pours you a glass, don’t be surprised if the winemaker slips away to siphon aging grapes into a beaker for some viticultural chemistry test, or strategically moves crates with a forklift. The task of making wine is continually in progress.
Model: Andrew Latta http://www.lattawines.com/ 
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	<item>
		<title>Nordstrom Blog: The Thread </title>
				
		<link>https://meganmargaret.com/Nordstrom-Blog-The-Thread-1</link>

		<pubDate>Thu, 02 Jan 2020 21:50:04 +0000</pubDate>

		<dc:creator>Megan Margaret Oost </dc:creator>

		<guid isPermaLink="true">https://meganmargaret.com/Nordstrom-Blog-The-Thread-1</guid>

		<description>
	
Nordstrom Blog: The Thread&#38;nbsp;
Bringing the Season Inside: How to Make a Foraged Centerpiece&#38;nbsp;I wanted to create a story that showed jewelry as part of a person's life, not just a product to purchase. The result was an editorial piece that blended commerce with storytelling, bringing a sense of romance and humanity to the category. I foraged and arranged the flowers used throughout the shoot. &#38;nbsp;









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The concept of urban foraging was revealed to me by a florist friend. We first walked around her garden in the Ballard neighborhood of Seattle, then we sought out the fringes of abandoned parking lots to pick branches, sprigs and blooms, quickly shoving the botanical contraband into canvas totes as we strolled.
We were left with a rustic assortment that channeled the romance of artfully unpruned English gardens and the shabby-chic aesthetic of the ’90s. Visually, the comparison of our cache to grocery-store stems felt something like fresh cranberries chopped up with sugar and lemon rind next to cranberry sauce out of a can.
The insight here was simple: there’s unexpected color and texture everywhere, hiding within plain sight, in every season. With Thanksgiving around the corner
















—



a holiday which focuses more than any other on the kitchen and table—now is the perfect time to roll up your sleeves, channel your inner naturalist, and create an arrangement from the bounty of the outdoors.
We’re the first to admit that foraging for plants and constructing a centerpiece may seem like a low priority when browning a turkey and mashing potatoes, but we promise it’s not as daunting as it sounds—even if your skills as a florist are budding at best. Here are our tips for scrounging for stems and leaves in nature.
Pick more than you need: Gather whatever catches your eye. You can edit and arrange later. Some of our favorites in the Northwest are mahonia, with its dusky, purple, grape-like berries and dark, holly-like leaves; snowberry stems; cedar branches; and the gossamer fronds of maidenhair ferns. For a guide to the regional botanics near you, consult the USDA plants database. Don’t overlook autumn leaves: The final stage of foliage is the most vibrant. Dogwood leaves glow crimson, Japanese maples quake between mustard yellow and ruddy red, and weeping birch trees turn golden like vermeil baubles. If you can, grab a sizable portion of a branch. The wooded stems will add structure and depth to your collection.
Find a meaningful vessel: Even if you have plenty of glassware, consider an earthy terracotta pot, glazed ceramic jug, or heirloom-inspired pewter pedestal that makes a statement and reflects your personal style. The stoneware beauties we used were made by Robert Trozzo, a graphic designer at Nordstrom and talented after-hours ceramicist.
Keep it playful: Don’t worry about making your arrangement look perfect. Part of the charm is the rustic edge, and nature already did the work for you. Look for unexpected color relationships and a mix of stem widths for a rich, layered look. The sculptural arcs of a few isolated branches can be surprisingly impactful. Now, make a toast, talk with your friends, make new ones, listen to your favorite songs, and celebrate the season in its stormy, rain-soaked glory.</description>
		
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		<title>Holes — Top</title>
				
		<link>https://meganmargaret.com/Holes-Top</link>

		<pubDate>Sun, 01 Dec 2019 23:37:25 +0000</pubDate>

		<dc:creator>Megan Margaret Oost </dc:creator>

		<guid isPermaLink="true">https://meganmargaret.com/Holes-Top</guid>

		<description>

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